Lately, I’ve shared stories about how my curated designs have been a trusted staple among the top wedding stylists in Cheongdam-dong for years. It paints a picture of a very exclusive, high-end world.
Looking at that world, it’s easy to assume that the jewelry creating that “natural glow” for celebrity brides must come with an equally high-end price tag. But today, I want to share the most important aspect of my work—the secret that makes Jiyoung Kang Studio different.
These pieces are surprisingly affordable. And I want to tell you exactly why that matters.
Deconstructing the Myth of Luxury
There is a persistent myth that to achieve a radiant, high-fashion look, you need an unlimited budget.
The top stylists I work with know this isn’t true. When they are styling a bride for the most important day of her life, they don’t care about the price tag on the earring. They care about the result.
They have trusted my designs for years not because they are expensive, but because the quality of the Bohemian crystal acts as the perfect mirror for the bride’s natural beauty. The crystal doesn’t know how much money you have; it only knows how to reflect light.

Why I Choose Accessibility
As I’ve mentioned before, my role is not a manufacturer; I am a connector. My passion is delivering finished visions into your hands.
If I only curated pieces that were accessible to the top 1%, I wouldn’t be connecting—I would be gatekeeping.
My mission is to prove that that instant, natural glow shouldn’t be reserved only for big budget weddings in Gangnam. It should be available for your Tuesday morning meeting, your weekend coffee date, or just because you need a lift.
Democratizing the Glow
Emphasizing affordability isn’t about cutting corners. It’s about respect for you, the wearer.
It is my firm belief that you shouldn’t have to sacrifice quality to stay within your budget, and you shouldn’t have to spend a fortune to feel radiant.
My promise to you is to keep bridging that gap: delivering the exact same quality trusted by the masters of Cheongdam-dong, at a price point that welcomes everyone into the light.
Warmly,
Jiyoung Kang

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